
Artist Development Services
At Coastal Country Music Group, we support UK country artists at every stage of their journey, from getting started to building a thriving career. Whether you’re dipping your toe in with our Substack resources, refining your image with Branding, getting personalised support through our Artist Consultancy, committing to full Artist Management, or booking a quick-hit Strategy Session for instant clarity, we’ve got you covered. Each service is designed to help you stand out, grow your audience, and make a living doing what you love, without the burnout.
Subscribe to our Substack
Our online home for practical advice, inspiration, and industry insight. You’ll get weekly articles, tips, behind-the-scenes stories, and more designed to help you strengthen your brand, grow your audience, and navigate the country music industry. Paid subscribers get deeper-dive strategy articles, extra resources, and exclusive access to Q&As and bi-monthly group calls.
Perfect for you if… you want regular, actionable advice you can put into practice straight away, at a pace and price that works for you.
Artist Brand Development
More than just a logo or a photoshoot, your brand is how you connect with your audience so they remember you time and time again.
We’ll help you define your style, story, and visual identity so you stand out with a set of brand assets for you to take away and use.
Perfect for you if… you want to get clear on how you present yourself to the world and make a memorable first (and lasting) impression.
Artist Consultancy
A flexible alternative to management, providing ongoing expert advice and strategy while you remain in control of your day-to-day. We guide you on branding, planning, festival applications, marketing, and more.
Limited spaces available with an initial 3 month commitment and the option for a rolling monthly continuation.
Perfect for you if… you want professional support and guidance without handing over the reins of your career.
Artist Management
Full-scale, hands-on career support, tailored to your goals. From branding and PR to bookings and career growth, we handle the business so you can focus on your music.
As this is a bespoke service, spaces are extremely limited and include a thorough screening process to ensure we’re the right fit for each other.
Perfect for you if… you want a partner to manage the moving parts of your career and open doors to bigger opportunities.
Strategy Session
Not sure where to start? Got so many ideas but feeling overwhelmed?
Our CCMG Strategy Sessions are perfect for a quick hit of clarity and action. In this focused 45 minute session, we’ll tackle one key area, whether that’s social media, PR, merch ideas, or a specific hurdle that’s been holding you back.
For just £49, you’ll leave with clear next steps and the confidence to take action straight away.
CCMG News
We will share the news of new artists we are working with or any new products we launch right here!

Coastal Country Music Group Launches on Substack!
We’re so excited to announce the launch of the Coastal Country Music Group Substack, your new go-to space for tips, insights, and inspiration for UK country artists. Whether you’re just starting out or already making waves, you’ll find free weekly articles packed with advice on branding, social media, gigs, and growing your fanbase.
Paid subscribers get even more, extra deep-dive articles, behind-the-scenes videos, strategy insights, and access to exclusive Q&As and bi-monthly calls.
Join the community, get inspired, and take your music career to the next level.
Kicking Off 2025 with Bell Bottom Georgie!
We kicked off 2025 in style at CCMG by working with the incredible Georgie Sinclair as she launches her brand-new Lainey Wilson Tribute – Bell Bottom Georgie!

Georgie came to CCMG for Artist Consultancy to develop both her tribute artist and cover performer identities. Over a three-month period, we focused on:
✅ Brand Development – Defining her digital brand to create a strong, recognisable identity.
✅ Social Media Strategy – Refining her online presence to boost visibility and engagement.
✅ Performance Bookings – Growing her opportunities and securing more gigs.
✅ Strategic Support – Taking the admin off her plate so she can focus on doing what she does best – wowing the crowd!
Georgie is an outstanding performer, and we’re beyond excited to have been part of bringing the UK’s first Lainey Wilson tribute to life.
Want to see Bell Bottom Georgie in action? Check her out below!
%20Portsmouth%20Guide%20Award%20Winner.jpg)

About CCMG
Hi, I'm Hannah Roper, the founder of Coastal Country Music Group! CCMG is all about combining years of experience in the UK country music scene with a passion for helping artists grow their careers. Through artist management, branding, and strategic support, we are here to empower UK Country artists to stand out and connect with their audience authentically to grow their visibility and income.